Running a digital marketing agency indicates drowning in memberships. You’ve obtained one tool for email, one more for funnels, another thing for SMS, and don’t also obtain me started on CRM systems. GoHighLevel turned up in 2018 encouraging to repair this mess, and honestly, they might’ve in fact pulled it off.
I’ve spent significant time testing this platform, and while it’s not ideal, it does something most marketing software application fails at– it really works the method agencies require it to work. Let me break down what you’re really obtaining right here, GoHighLevel Workflows.
What Is GoHighLevel?
Think of it as the Swiss Army knife for electronic marketing agencies. Rather than paying for ClickFunnels, ActiveCampaign, Calendly, and three various other devices, you obtain every little thing bundled together. The company operates out of Dallas and has been growing like crazy given that 2020.
Below’s what caught my attention: it’s not simply an additional funnel builder acting to be a complete option. They in fact developed correct CRM functionality, actual SMS marketing tools, and appointment scheduling that does not make you wish to throw your laptop computer out the window.
The drag-and-drop building contractors function smoothly, the automation really terminates when it’s intended to, and you can white-label the whole thing for your customers. That last part becomes a huge offer for agency owners.
Who Should In Fact Use This Point?
Allow’s get genuine regarding this. GoHighLevel works brilliantly for certain businesses and absolutely draws for others.
You’ll love it if you’re running a digital marketing agency, doing associate marketing with funnels, running a training or consulting company, or managing a neighborhood solution business that lives and dies by consultations. Dropshippers and single-product eCommerce shops likewise fit well into what this platform succeeds.
Yet if you’re running a massive on-line store with numerous items? Avoid it. Required a content-heavy blog with major search engine optimization horsepower? WordPress will serve you better. Taking care of intricate inventory and gratification? Look somewhere else.
The system was literally developed for agencies managing several customers, and that focus shows in every feature. If that’s not your world, you’ll most likely seem like you’re compeling a square fix into a rounded opening.
The Features That Really Matter
I’m not mosting likely to birthed you with every single button and food selection option. Let’s discuss what makes a real difference in your everyday work.
The automation workflows are legally excellent. You can build sequences that respond to what people actually do– clicked a link, checked out a page, scheduled a phone call, whatever. String together emails, messages, landing pages, and schedule welcomes without touching a line of code. I’ve constructed some complex things here, and it simply works.
Email marketing finishes the job without unneeded complexity. Templates fill quick, the editor does not combat you, and segmentation options allow you target the right people. Nothing groundbreaking, but it’s solid and reliable.
Currently, the CRM– this is where points get intriguing. Most funnel home builders slap on some fundamental call administration and stop. GoHighLevel in fact tracks everything your leads do. Every page they check out, every type they submit, every link they click. You can see the entire consumer journey in one location, assign team members to particular calls, and message individuals without opening your email.
SMS functionality functions better than I expected. Two-way discussions, mass messaging, aesthetic editor– it’s all there and incorporated properly with the remainder of the platform. When someone texts back, it turns up in their call document together with whatever else. Basic idea, yet the majority of platforms can’t appear to figure it out.
How People Are Earning Money With This
The white-label opportunity is definitely wild. With the SaaS Pro plan, you rebrand GoHighLevel as your own software application and sell month-to-month registrations. Some agencies are pulling in over a hundred grand monthly doing specifically this. You manage pricing, make a decision which features each membership level obtains, and even bill added for SMS and email use.
Standard agency work becomes more profitable also. Unlimited sub-accounts imply you can manage as many clients as you desire for one level cost. Build their funnels, established automation, host their internet sites– then bill monthly retainers. Your costs remain fixed while revenue scales.
Marketing digital products and courses? The system includes membership website hosting with unlimited students and videos at no added cost. Connect Red stripe for repayments and you’re off to the races.
Instructors and experts can ultimately automate the busy job. Scheduling consultations, sending suggestions, following up with potential customers– it all occurs immediately. You concentrate on actual mentoring as opposed to handling your schedule.
List building services range perfectly below. Rotate up landing pages, forms, and booking schedules for customers throughout different industries. Exact same backend, tailored frontend. Rinse and repeat.
What It Expenses and What You Get
The Starter plan runs ninety-seven dollars regular monthly and includes two sub-accounts. Perfect for solo marketing experts or small agencies just beginning. You obtain unlimited whatever else– contacts, funnels, emails, the whole 9 lawns.
Agency Unlimited leaps to 2 hundred ninety-seven dollars yet eliminates sub-account limitations totally. Manage 10 customers or 10 thousand, rate remains the very same. The math gets really eye-catching as you grow.
SaaS Pro rests at 4 ninety-seven month-to-month and opens the white-label resale option. Introduce your very own software program business without building anything from square one. Establish your very own costs, create tiered plans, maintain the profits GoHighLevel Workflows
They supply a thirty-day trial with certain partners as opposed to the basic 2 weeks. Certainly worth getting hold of if you can locate it– provides you actual time to check whatever correctly.
The Excellent, The Bad and The Ugly
What works: You’re changing numerous subscriptions with one login. The interface remains constant whether you’re developing funnels or websites. Unlimited sub-accounts for agencies develop insane scalability. The feature collection covers ninety percent of what agencies really need.
What does not: Customer assistance can be shateringly sluggish. New customers commonly really feel bewildered by the sheer variety of features. Email assimilations just work through SMTP instead of indigenous connections. Fewer pre-built integrations contrasted to developed gamers.
The platform connects with Google, Facebook, Instagram, Stripe, Shopify, and others directly. Every little thing else experiences Zapier or Pabbly Link, which works penalty yet includes another layer of intricacy.
Conclusion: GoHighLevel Workflows
Right here’s my straightforward take: GoHighLevel makes sense when you worth combination and workflow effectiveness over having the absolute ideal tool for each solitary feature. It’s really good at what agencies need most and appropriate for everything else.
If you’re developing funnels routinely, handling numerous clients, doing appointment-based marketing, or sinking in software program registrations, this platform should have significant factor to consider. The thirty-day trial offers you adequate time to migrate a customer or 2 and see just how it in fact carries out under real conditions.
The white-label angle opens up reoccuring income streams that utilized to call for enormous advancement budget plans. For ambitious agency owners, that alone justifies exploring the platform.
But if you need advanced eCommerce features, content management firepower, or best-in-class tools for particular functions, you’ll most likely end up supplementing GoHighLevel with various other software program anyway. In that instance, the loan consolidation benefit mainly goes away.
The platform is successful by being excellent at core agency needs while being solid enough at everything else. Your choice comes down to whether that tradeoff matches your concerns. For many agencies, it definitely does.