Running a digital marketing agency indicates drowning in memberships. You have actually got one device for email, another for funnels, something else for SMS, and do not also get me begun on CRM systems. GoHighLevel showed up in 2018 promising to fix this mess, and honestly, they might’ve actually pulled it off.
I have actually invested substantial time testing this platform, and while it’s not ideal, it does something most marketing software application fails at– it in fact functions the way agencies require it to function. Let me break down what you’re actually obtaining right here, GoHighLevel PeakEquity Partners.
What Is GoHighLevel?
Think of it as the Pocket knife for electronic marketing agencies. Instead of paying for ClickFunnels, ActiveCampaign, Calendly, and three other tools, you obtain everything bundled with each other. The business runs out of Dallas and has been expanding like crazy considering that 2020.
Here’s what captured my focus: it’s not just one more funnel builder making believe to be a full solution. They in fact developed proper CRM functionality, genuine SMS marketing tools, and appointment scheduling that does not make you want to toss your laptop computer gone.
The drag-and-drop home builders function smoothly, the automation really fires when it’s meant to, and you can white-label the whole thing for your clients. That tail end ends up being a massive offer for agency proprietors.
Who Should In Fact Utilize This Thing?
Allow’s obtain genuine regarding this. GoHighLevel functions remarkably for certain companies and absolutely sucks for others.
You’ll like it if you’re running a digital marketing agency, doing affiliate marketing with funnels, running a mentoring or consulting company, or managing a local solution business that lives and dies by appointments. Dropshippers and single-product eCommerce stores likewise fit perfectly into what this system does well.
But if you’re running a substantial online store with numerous items? Skip it. Need a content-heavy blog with significant SEO horse power? WordPress will serve you much better. Handling complex inventory and fulfillment? Look in other places.
The system was essentially made for agencies handling numerous clients, which focus shows in every feature. If that’s not your globe, you’ll possibly seem like you’re forcing a square peg into a rounded hole.
The Features That Actually Issue
I’m not mosting likely to bore you with every single switch and menu option. Allow’s talk about what makes a real distinction in your daily work.
The automation operations are legally excellent. You can construct sequences that reply to what people actually do– clicked a link, went to a web page, scheduled a telephone call, whatever. String with each other emails, texts, landing pages, and calendar invites without touching a line of code. I’ve developed some complicated stuff here, and it simply functions.
Email marketing finishes the job without unnecessary intricacy. Templates fill quick, the editor does not fight you, and division alternatives allow you target the right people. Nothing groundbreaking, however it’s strong and reliable.
Currently, the CRM– this is where things obtain interesting. A lot of funnel building contractors slap on some fundamental get in touch with management and stop. GoHighLevel in fact tracks everything your leads do. Every page they visit, every type they complete, every web link they click. You can see the entire client trip in one location, assign staff member to certain calls, and message individuals without opening your email.
SMS capability works far better than I expected. Two-way conversations, mass messaging, visual editor– it’s all there and incorporated correctly with the remainder of the system. When a person messages back, it shows up in their call document together with everything else. Easy principle, yet most platforms can’t seem to figure it out.
How People Are Earning Money With This
The white-label chance is definitely wild. With the SaaS Pro plan, you rebrand GoHighLevel as your very own software and offer month-to-month registrations. Some agencies are pulling in over a hundred grand monthly doing exactly this. You manage pricing, decide which features each membership degree obtains, and also charge extra for SMS and email use.
Typical agency job becomes extra rewarding as well. Unlimited sub-accounts suggest you can manage as numerous customers as you want for one level fee. Construct their funnels, set up automation, host their web sites– after that bill month-to-month retainers. Your costs remain dealt with while earnings scales.
Offering electronic items and programs? The system consists of membership site hosting with unlimited pupils and video clips at no extra cost. Attach Red stripe for payments and you’re off to the races.
Trainers and consultants can lastly automate the active job. Booking appointments, sending out suggestions, following up with potential customers– all of it occurs instantly. You concentrate on real coaching rather than handling your calendar.
List building solutions scale perfectly right here. Rotate up landing pages, forms, and booking schedules for customers across various markets. Same backend, customized frontend. Rinse and repeat.
What It Expenses and What You Get
The Starter plan runs ninety-seven bucks regular monthly and includes 2 sub-accounts. Perfect for solo marketing experts or small agencies simply starting. You obtain unlimited whatever else– contacts, funnels, emails, the whole nine backyards.
Agency Unlimited leaps to two hundred ninety-seven dollars yet removes sub-account limits completely. Take care of ten customers or 10 thousand, price stays the same. The mathematics obtains truly attractive as you expand.
SaaS Pro rests at 4 ninety-seven monthly and unlocks the white-label resale choice. Introduce your very own software program firm without constructing anything from square one. Establish your very own costs, develop tiered plans, keep the profits GoHighLevel PeakEquity Partners
They use a thirty-day trial with particular companions rather than the typical 2 weeks. Definitely worth getting if you can locate it– gives you real time to evaluate every little thing effectively.
The Excellent, The Bad and The Ugly
What jobs: You’re changing multiple registrations with one login. The user interface remains regular whether you’re constructing funnels or internet sites. Unlimited sub-accounts for agencies develop ridiculous scalability. The feature collection covers ninety percent of what agencies really need.
What doesn’t: Customer assistance can be painfully slow-moving. New individuals often feel overwhelmed by the sheer number of features. Email combinations only work through SMTP rather than indigenous connections. Less pre-built combinations compared to established players.
The system gets in touch with Google, Facebook, Instagram, Red Stripe, Shopify, and others directly. Everything else undergoes Zapier or Pabbly Connect, which works penalty however adds another layer of complexity.
Conclusion: GoHighLevel PeakEquity Partners
Below’s my honest take: GoHighLevel makes sense when you worth debt consolidation and workflow efficiency over having the absolute finest device for every single function. It’s truly efficient what agencies require most and appropriate for everything else.
If you’re building funnels on a regular basis, taking care of several clients, doing appointment-based selling, or drowning in software application subscriptions, this system should have significant factor to consider. The thirty-day trial gives you sufficient time to migrate a customer or two and see just how it in fact executes under genuine conditions.
The white-label angle opens recurring income streams that used to call for substantial growth spending plans. For ambitious agency proprietors, that alone validates exploring the platform.
But if you need sophisticated eCommerce features, content monitoring firepower, or best-in-class devices for details features, you’ll possibly wind up supplementing GoHighLevel with various other software program anyhow. In that situation, the consolidation benefit greatly vanishes.
The platform succeeds by being exceptional at core agency needs while being solid enough at every little thing else. Your decision boils down to whether that tradeoff matches your concerns. For many agencies, it absolutely does.