Running a digital marketing agency implies drowning in memberships. You’ve got one device for email, another for funnels, something else for text, and do not even get me begun on CRM systems. GoHighLevel turned up in 2018 appealing to fix this mess, and truthfully, they may’ve in fact pulled it off.
I have actually invested substantial time screening this platform, and while it’s not ideal, it does something most marketing software stops working at– it actually works the way agencies need it to function. Let me break down what you’re truly obtaining right here, GoHighLevel Outlook Integration.
What Is GoHighLevel?
Think of it as the Swiss Army knife for electronic marketing agencies. Rather than spending for ClickFunnels, ActiveCampaign, Calendly, and 3 various other devices, you obtain whatever packed with each other. The company runs out of Dallas and has been expanding like crazy since 2020.
Right here’s what caught my focus: it’s not just an additional funnel builder pretending to be a full option. They actually developed proper CRM functionality, genuine SMS marketing tools, and appointment scheduling that doesn’t make you wish to throw your laptop computer gone.
The drag-and-drop builders function smoothly, the automation actually terminates when it’s supposed to, and you can white-label the whole thing for your clients. That last part ends up being a large deal for agency proprietors.
Who Should In Fact Use This Thing?
Allow’s obtain genuine concerning this. GoHighLevel works wonderfully for sure organizations and absolutely sucks for others.
You’ll enjoy it if you’re running an electronic marketing agency, doing associate marketing with funnels, running a training or consulting company, or handling a local service firm that lives and dies by consultations. Dropshippers and single-product eCommerce shops also fit perfectly right into what this platform succeeds.
However if you’re running a substantial on-line shop with numerous items? Skip it. Need a content-heavy blog site with major SEO horsepower? WordPress will certainly offer you much better. Handling complex supply and satisfaction? Look elsewhere.
The system was literally developed for agencies handling numerous customers, which focus shows in every feature. If that’s not your world, you’ll probably seem like you’re requiring a square secure right into a round hole.
The Features That In Fact Issue
I’m not mosting likely to birthed you with every switch and food selection alternative. Let’s talk about what makes an actual difference in your daily job.
The automation process are legitimately outstanding. You can develop sequences that reply to what people in fact do– clicked a web link, saw a web page, booked a telephone call, whatever. String together emails, messages, landing pages, and schedule welcomes without touching a line of code. I’ve constructed some complex stuff here, and it simply functions.
Email marketing does the job without unneeded complexity. Templates fill quick, the editor doesn’t battle you, and segmentation alternatives let you target the right people. Absolutely nothing groundbreaking, but it’s solid and reputable.
Now, the CRM– this is where things obtain interesting. The majority of funnel contractors add some standard contact administration and call it a day. GoHighLevel actually tracks every little thing your leads do. Every page they check out, every type they fill in, every link they click. You can see the entire consumer trip in one area, designate employee to details calls, and message people without opening your email.
SMS performance works much better than I expected. Two-way discussions, mass messaging, aesthetic editor– it’s all there and integrated appropriately with the remainder of the platform. When somebody messages back, it appears in their get in touch with document together with whatever else. Basic idea, but a lot of systems can not seem to figure it out.
How Individuals Are Making Money With This
The white-label chance is absolutely wild. With the SaaS Pro plan, you rebrand GoHighLevel as your very own software and offer monthly registrations. Some agencies are drawing in over a hundred grand monthly doing specifically this. You control pricing, decide which features each membership degree obtains, and even bill added for SMS and email use.
Conventional agency work ends up being extra profitable as well. Unlimited sub-accounts mean you can manage as several customers as you want for one flat fee. Develop their funnels, established automation, host their internet sites– then charge month-to-month retainers. Your prices remain dealt with while profits ranges.
Marketing digital products and training courses? The system includes membership website hosting with unlimited students and video clips at no additional cost. Link Red stripe for repayments and you’re off to the races.
Instructors and experts can lastly automate the active job. Scheduling visits, sending out pointers, following up with prospects– it all occurs immediately. You concentrate on real mentoring rather than managing your calendar.
Lead generation services scale wonderfully below. Spin up landing pages, forms, and booking calendars for customers across different markets. Same backend, personalized frontend. Rinse and repeat.
What It Costs and What You Obtain
The Starter plan runs ninety-seven bucks regular monthly and consists of two sub-accounts. Perfect for solo marketers or little agencies simply getting started. You obtain unlimited everything else– calls, funnels, emails, the whole 9 yards.
Agency Unlimited leaps to 2 hundred ninety-seven bucks but removes sub-account restrictions completely. Take care of 10 clients or 10 thousand, rate stays the exact same. The mathematics gets really appealing as you grow.
SaaS Pro rests at four ninety-seven regular monthly and opens the white-label resale alternative. Introduce your very own software firm without constructing anything from the ground up. Set your very own costs, produce tiered plans, keep the revenues GoHighLevel Outlook Integration
They supply a thirty-day trial via specific partners rather than the conventional two weeks. Most definitely worth getting hold of if you can find it– provides you real time to check whatever correctly.
The Excellent, The Bad and The Ugly
What works: You’re changing multiple registrations with one login. The user interface remains regular whether you’re building funnels or sites. Unlimited sub-accounts for agencies develop insane scalability. The feature collection covers ninety percent of what agencies really require.
What does not: Client assistance can be painfully slow-moving. New individuals commonly feel overwhelmed by the sheer variety of features. Email integrations only work through SMTP instead of native links. Less pre-built integrations compared to established players.
The system gets in touch with Google, Facebook, Instagram, Red Stripe, Shopify, and others straight. Every little thing else goes through Zapier or Pabbly Attach, which works penalty yet includes an additional layer of intricacy.
Final Thought: GoHighLevel Outlook Integration
Here’s my sincere take: GoHighLevel makes sense when you worth consolidation and workflow performance over having the outright finest tool for every single solitary feature. It’s really proficient at what agencies need most and ample for every little thing else.
If you’re developing funnels frequently, taking care of multiple clients, doing appointment-based selling, or drowning in software registrations, this platform should have serious consideration. The thirty-day test provides you adequate time to migrate a customer or more and see how it really carries out under actual problems.
The white-label angle opens reoccuring earnings streams that utilized to require substantial development budget plans. For enthusiastic agency proprietors, that alone validates discovering the system.
However if you require sophisticated eCommerce features, material monitoring firepower, or best-in-class devices for particular features, you’ll probably end up supplementing GoHighLevel with other software anyway. In that situation, the loan consolidation benefit largely goes away.
The system succeeds by being superb at core agency needs while being strong sufficient at whatever else. Your decision comes down to whether that tradeoff matches your priorities. For numerous agencies, it absolutely does.