Running an electronic marketing agency implies sinking in memberships. You’ve got one device for email, an additional for funnels, something else for SMS, and do not even obtain me started on CRM systems. GoHighLevel appeared in 2018 appealing to repair this mess, and honestly, they could’ve in fact pulled it off.
I’ve spent substantial time testing this platform, and while it’s not best, it does something most marketing software program falls short at– it in fact works the means agencies need it to work. Let me break down what you’re truly getting here, GoHighLevel Life Insurance Playbook.
What Is GoHighLevel?
Think about it as the Pocket knife for digital marketing agencies. As opposed to spending for ClickFunnels, ActiveCampaign, Calendly, and 3 other devices, you get everything bundled together. The business operates out of Dallas and has actually been expanding like crazy because 2020.
Below’s what caught my focus: it’s not just one more funnel builder making believe to be a full remedy. They in fact constructed proper CRM capability, actual SMS marketing tools, and appointment scheduling that doesn’t make you intend to throw your laptop computer out the window.
The drag-and-drop contractors work efficiently, the automation actually discharges when it’s supposed to, and you can white-label the whole thing for your clients. That last part ends up being a large bargain for agency proprietors.
Who Should In Fact Utilize This Thing?
Let’s obtain real regarding this. GoHighLevel functions wonderfully for certain companies and absolutely draws for others.
You’ll enjoy it if you’re running a digital marketing agency, doing associate marketing with funnels, running a coaching or consulting company, or managing a regional solution firm that lives and passes away by visits. Dropshippers and single-product eCommerce stores likewise fit well right into what this system succeeds.
But if you’re running an enormous on the internet store with thousands of products? Avoid it. Need a content-heavy blog site with significant SEO horsepower? WordPress will offer you better. Handling complicated stock and gratification? Look elsewhere.
The system was essentially created for agencies taking care of numerous customers, which focus shows in every feature. If that’s not your globe, you’ll probably feel like you’re requiring a square secure into a round opening.
The Features That Actually Matter
I’m not mosting likely to bore you with every switch and menu option. Let’s talk about what makes an actual difference in your day-to-day job.
The automation workflows are legitimately remarkable. You can develop sequences that react to what people actually do– clicked a link, went to a web page, reserved a phone call, whatever. String together emails, messages, landing pages, and calendar welcomes without touching a line of code. I have actually developed some complicated stuff here, and it just works.
Email marketing finishes the job without unneeded complexity. Templates fill quickly, the editor does not fight you, and division alternatives allow you target the right people. Nothing groundbreaking, but it’s strong and trusted.
Currently, the CRM– this is where things get intriguing. Most funnel building contractors slap on some fundamental contact administration and stop. GoHighLevel actually tracks whatever your leads do. Every web page they go to, every form they complete, every web link they click. You can see the entire client trip in one location, assign employee to particular contacts, and message people without opening your email.
SMS functionality works better than I expected. Two-way discussions, mass messaging, aesthetic editor– it’s all there and integrated effectively with the remainder of the system. When somebody texts back, it shows up in their call document alongside everything else. Simple principle, however many systems can’t seem to figure it out.
How People Are Generating Income With This
The white-label opportunity is definitely wild. With the SaaS Pro plan, you rebrand GoHighLevel as your own software and market monthly subscriptions. Some agencies are pulling in over a hundred grand month-to-month doing precisely this. You regulate pricing, make a decision which features each membership degree gets, and even bill added for SMS and email use.
Standard agency work ends up being a lot more lucrative too. Unlimited sub-accounts imply you can take care of as numerous customers as you want for one level fee. Develop their funnels, set up automation, host their web sites– after that charge monthly retainers. Your expenses remain repaired while income scales.
Offering electronic products and courses? The system includes membership site hosting with unlimited trainees and video clips at no added charge. Link Red stripe for payments and you’re off to the races.
Trainers and professionals can ultimately automate the active job. Booking visits, sending out pointers, following up with leads– it all happens immediately. You concentrate on real mentoring rather than handling your calendar.
List building services scale wonderfully below. Rotate up landing pages, forms, and booking schedules for customers across various industries. Same backend, tailored frontend. Rinse and repeat.
What It Costs and What You Get
The Starter plan runs ninety-seven dollars month-to-month and includes 2 sub-accounts. Perfect for solo online marketers or little agencies just starting. You get unlimited whatever else– get in touches with, funnels, emails, the entire nine yards.
Agency Unlimited leaps to 2 hundred ninety-seven bucks however gets rid of sub-account limitations totally. Take care of 10 clients or ten thousand, rate remains the same. The mathematics obtains really eye-catching as you grow.
SaaS Pro sits at 4 ninety-seven regular monthly and unlocks the white-label resale option. Release your very own software application company without constructing anything from the ground up. Establish your very own prices, develop tiered plans, keep the revenues GoHighLevel Life Insurance Playbook
They use a thirty-day test through particular companions as opposed to the conventional 2 weeks. Absolutely worth grabbing if you can discover it– provides you real time to examine whatever appropriately.
The Great, The Bad and The Ugly
What jobs: You’re changing numerous memberships with one login. The user interface remains regular whether you’re developing funnels or sites. Unlimited sub-accounts for agencies develop ridiculous scalability. The feature set covers ninety percent of what agencies really require.
What doesn’t: Customer support can be painfully sluggish. New individuals typically really feel overwhelmed by the sheer number of features. Email combinations only resolve SMTP instead of native links. Fewer pre-built integrations contrasted to developed gamers.
The platform gets in touch with Google, Facebook, Instagram, Stripe, Shopify, and others directly. Everything else goes through Zapier or Pabbly Attach, which functions fine yet includes another layer of intricacy.
Final Thought: GoHighLevel Life Insurance Playbook
Below’s my sincere take: GoHighLevel makes sense when you value loan consolidation and workflow effectiveness over having the outright ideal device for every single single feature. It’s actually proficient at what agencies need most and sufficient for everything else.
If you’re constructing funnels regularly, managing multiple customers, doing appointment-based selling, or sinking in software subscriptions, this platform is entitled to serious consideration. The thirty-day trial gives you enough time to move a client or more and see how it actually does under actual conditions.
The white-label angle opens up recurring earnings streams that used to call for huge growth budgets. For ambitious agency proprietors, that alone justifies exploring the platform.
But if you require sophisticated eCommerce features, material management firepower, or best-in-class devices for particular functions, you’ll most likely end up supplementing GoHighLevel with other software program anyway. Because instance, the combination advantage mostly goes away.
The system prospers by being superb at core agency needs while being strong enough at whatever else. Your choice boils down to whether that tradeoff matches your top priorities. For lots of agencies, it absolutely does.