Running an electronic marketing agency implies drowning in subscriptions. You have actually got one device for email, an additional for funnels, something else for SMS, and don’t even obtain me begun on CRM systems. GoHighLevel showed up in 2018 promising to repair this mess, and truthfully, they could’ve actually pulled it off.
I’ve spent significant time testing this platform, and while it’s not perfect, it does something most marketing software application falls short at– it really works the way agencies need it to function. Let me break down what you’re actually getting right here, GoHighLevel GHL-UI.
What Is GoHighLevel?
Think about it as the Pocket knife for digital marketing agencies. Rather than paying for ClickFunnels, ActiveCampaign, Calendly, and 3 other tools, you obtain whatever bundled with each other. The company operates out of Dallas and has been expanding like crazy because 2020.
Below’s what caught my attention: it’s not just another funnel builder acting to be a full option. They in fact built correct CRM capability, real SMS marketing tools, and appointment scheduling that does not make you intend to toss your laptop computer out the window.
The drag-and-drop building contractors function smoothly, the automation in fact fires when it’s intended to, and you can white-label the whole thing for your customers. That tail end turns out to be a substantial bargain for agency owners.
Who Should Really Utilize This Point?
Allow’s get genuine regarding this. GoHighLevel works wonderfully for certain organizations and definitely draws for others.
You’ll like it if you’re running a digital marketing agency, doing associate marketing with funnels, running a coaching or consulting organization, or managing a regional solution firm that lives and dies by appointments. Dropshippers and single-product eCommerce shops also fit well into what this system succeeds.
Yet if you’re running a huge on the internet shop with hundreds of items? Skip it. Need a content-heavy blog site with severe search engine optimization horse power? WordPress will offer you better. Taking care of complicated inventory and gratification? Look elsewhere.
The platform was literally created for agencies taking care of numerous clients, which focus shows in every feature. If that’s not your world, you’ll most likely seem like you’re compeling a square fix right into a rounded hole.
The Features That Actually Matter
I’m not going to bore you with each and every single button and food selection choice. Let’s speak about what makes a genuine distinction in your everyday work.
The automation workflows are legally outstanding. You can construct sequences that reply to what people really do– clicked a link, visited a web page, reserved a call, whatever. String together emails, messages, landing pages, and calendar invites without touching a line of code. I have actually developed some intricate things below, and it just functions.
Email marketing does the job without unneeded intricacy. Templates pack quickly, the editor does not battle you, and segmentation options let you target the right people. Absolutely nothing groundbreaking, yet it’s solid and dependable.
Now, the CRM– this is where points get intriguing. Most funnel building contractors add some standard call management and call it a day. GoHighLevel actually tracks everything your leads do. Every web page they see, every type they submit, every web link they click. You can see the entire client trip in one location, designate staff member to certain contacts, and message individuals without opening your email.
SMS functionality functions better than I expected. Two-way discussions, mass messaging, aesthetic editor– it’s all there and integrated appropriately with the remainder of the platform. When a person texts back, it turns up in their get in touch with record together with whatever else. Simple principle, however a lot of systems can’t seem to figure it out.
How People Are Earning Money With This
The white-label chance is absolutely wild. With the SaaS Pro plan, you rebrand GoHighLevel as your very own software program and market regular monthly subscriptions. Some agencies are pulling in over a hundred grand month-to-month doing specifically this. You manage pricing, determine which features each membership level obtains, and even charge additional for SMS and email use.
Traditional agency job becomes more profitable too. Unlimited sub-accounts mean you can manage as numerous customers as you want for one level fee. Develop their funnels, set up automation, host their sites– after that bill regular monthly retainers. Your prices stay repaired while revenue scales.
Selling digital products and training courses? The system includes membership site hosting with unlimited pupils and videos at no extra charge. Attach Stripe for repayments and you’re off to the races.
Coaches and consultants can finally automate the active work. Booking consultations, sending tips, following up with prospects– it all takes place instantly. You focus on real coaching instead of handling your schedule.
Lead generation solutions range perfectly below. Spin up landing pages, forms, and booking calendars for clients across various markets. Same backend, tailored frontend. Rinse and repeat.
What It Prices and What You Obtain
The Starter plan runs ninety-seven dollars regular monthly and consists of 2 sub-accounts. Perfect for solo marketers or small agencies simply getting started. You obtain unlimited every little thing else– calls, funnels, emails, the entire 9 lawns.
Agency Unlimited jumps to two hundred ninety-seven dollars but gets rid of sub-account limits totally. Handle 10 clients or ten thousand, cost stays the same. The math gets truly eye-catching as you grow.
SaaS Pro sits at 4 ninety-seven monthly and unlocks the white-label resale option. Introduce your own software application company without building anything from square one. Establish your own prices, develop tiered plans, maintain the earnings GoHighLevel GHL-UI
They offer a thirty-day trial with particular companions as opposed to the basic 2 weeks. Definitely worth ordering if you can locate it– provides you real time to check whatever properly.
The Good, The Bad and The Ugly
What works: You’re replacing numerous registrations with one login. The user interface stays constant whether you’re constructing funnels or web sites. Unlimited sub-accounts for agencies produce crazy scalability. The feature set covers ninety percent of what agencies actually require.
What doesn’t: Consumer assistance can be painfully slow-moving. New users frequently feel overwhelmed by the large variety of features. Email combinations just overcome SMTP rather than indigenous connections. Less pre-built assimilations contrasted to developed players.
The system gets in touch with Google, Facebook, Instagram, Stripe, Shopify, and others directly. Everything else goes through Zapier or Pabbly Connect, which functions fine however includes one more layer of complexity.
Final Thought: GoHighLevel GHL-UI
Here’s my honest take: GoHighLevel makes good sense when you worth combination and workflow effectiveness over having the absolute ideal device for each single function. It’s really proficient at what agencies need most and appropriate for every little thing else.
If you’re building funnels frequently, managing multiple clients, doing appointment-based selling, or drowning in software application memberships, this platform deserves major factor to consider. The thirty-day test provides you enough time to move a client or 2 and see exactly how it in fact carries out under genuine conditions.
The white-label angle opens up recurring income streams that made use of to call for enormous growth budgets. For ambitious agency owners, that alone validates checking out the platform.
But if you require advanced eCommerce features, content management firepower, or best-in-class tools for certain features, you’ll possibly end up supplementing GoHighLevel with other software application anyway. In that situation, the combination benefit mainly vanishes.
The system succeeds by being superb at core agency needs while being solid sufficient at everything else. Your decision boils down to whether that tradeoff matches your top priorities. For lots of agencies, it absolutely does.