Running an electronic marketing agency suggests drowning in registrations. You’ve obtained one device for email, an additional for funnels, something else for SMS, and do not also obtain me started on CRM systems. GoHighLevel appeared in 2018 encouraging to fix this mess, and honestly, they may’ve really pulled it off.
I have actually spent significant time screening this platform, and while it’s not perfect, it does something most marketing software program stops working at– it in fact works the method agencies need it to work. Let me break down what you’re actually obtaining below, GoHighLevel Event Planner Playbook.
What Is GoHighLevel?
Think of it as the Pocket knife for digital marketing agencies. As opposed to paying for ClickFunnels, ActiveCampaign, Calendly, and three other tools, you obtain every little thing packed together. The business runs out of Dallas and has been expanding like crazy because 2020.
Below’s what caught my focus: it’s not simply one more funnel builder pretending to be a full option. They really developed appropriate CRM performance, real SMS marketing devices, and appointment scheduling that doesn’t make you wish to throw your laptop gone.
The drag-and-drop building contractors function smoothly, the automation in fact terminates when it’s intended to, and you can white-label the entire thing for your clients. That last part becomes a massive offer for agency proprietors.
Who Should Actually Use This Point?
Allow’s obtain real concerning this. GoHighLevel functions wonderfully for certain services and absolutely sucks for others.
You’ll enjoy it if you’re running an electronic marketing agency, doing affiliate marketing with funnels, running a coaching or consulting organization, or managing a regional solution firm that lives and dies by visits. Dropshippers and single-product eCommerce shops also fit perfectly right into what this platform succeeds.
But if you’re running an enormous on the internet shop with numerous products? Skip it. Required a content-heavy blog site with major search engine optimization horsepower? WordPress will certainly serve you better. Handling intricate inventory and satisfaction? Look elsewhere.
The platform was literally designed for agencies managing multiple customers, and that focus shows in every feature. If that’s not your globe, you’ll probably feel like you’re requiring a square fix right into a round opening.
The Features That In Fact Matter
I’m not going to bore you with every button and food selection option. Allow’s discuss what makes an actual difference in your day-to-day work.
The automation process are properly excellent. You can construct series that reply to what people in fact do– clicked a web link, went to a page, reserved a call, whatever. String together emails, messages, landing pages, and calendar invites without touching a line of code. I’ve developed some complex things below, and it just works.
Email marketing finishes the job without unneeded intricacy. Templates pack fast, the editor does not battle you, and segmentation choices allow you target the right people. Nothing groundbreaking, but it’s strong and dependable.
Now, the CRM– this is where things get interesting. A lot of funnel contractors add some basic contact management and stop. GoHighLevel in fact tracks every little thing your leads do. Every page they see, every type they submit, every link they click. You can see the whole consumer journey in one place, designate employee to certain calls, and message individuals without opening your email.
SMS functionality works much better than I expected. Two-way conversations, mass messaging, aesthetic editor– it’s all there and incorporated effectively with the rest of the system. When somebody messages back, it shows up in their get in touch with document together with every little thing else. Straightforward concept, yet the majority of systems can not seem to figure it out.
How People Are Generating Income With This
The white-label opportunity is definitely wild. With the SaaS Pro plan, you rebrand GoHighLevel as your own software and offer month-to-month subscriptions. Some agencies are pulling in over a hundred grand regular monthly doing precisely this. You manage pricing, make a decision which features each membership level gets, and even charge extra for SMS and email use.
Typical agency job comes to be extra lucrative as well. Unlimited sub-accounts mean you can take care of as lots of customers as you want for one flat cost. Build their funnels, established automation, host their websites– then charge monthly retainers. Your prices stay fixed while earnings scales.
Marketing digital products and courses? The system includes membership website hosting with unlimited trainees and videos at no additional cost. Link Red stripe for payments and you’re off to the races.
Trainers and experts can ultimately automate the busy work. Reserving consultations, sending tips, following up with leads– everything happens instantly. You focus on actual coaching rather than handling your calendar.
List building services range magnificently here. Spin up landing pages, forms, and scheduling calendars for clients throughout various sectors. Same backend, tailored frontend. Rinse and repeat.
What It Expenses and What You Obtain
The Starter plan runs ninety-seven dollars monthly and consists of two sub-accounts. Perfect for solo online marketers or tiny agencies simply getting going. You obtain unlimited whatever else– contacts, funnels, emails, the whole 9 yards.
Agency Unlimited leaps to 2 hundred ninety-seven bucks however gets rid of sub-account limitations completely. Handle ten customers or ten thousand, cost remains the very same. The mathematics gets really attractive as you expand.
SaaS Pro sits at 4 ninety-seven regular monthly and opens the white-label resale alternative. Introduce your very own software company without constructing anything from scratch. Set your own costs, produce tiered plans, keep the earnings GoHighLevel Event Planner Playbook
They provide a thirty-day trial with certain companions as opposed to the standard two weeks. Most definitely worth getting if you can locate it– gives you actual time to examine every little thing appropriately.
The Excellent, The Bad and The Ugly
What jobs: You’re changing multiple memberships with one login. The user interface remains consistent whether you’re constructing funnels or internet sites. Unlimited sub-accounts for agencies produce outrageous scalability. The feature collection covers ninety percent of what agencies actually require.
What does not: Client support can be painfully slow. New users frequently really feel overwhelmed by the sheer number of features. Email assimilations only resolve SMTP as opposed to indigenous connections. Less pre-built assimilations compared to developed gamers.
The platform connects with Google, Facebook, Instagram, Stripe, Shopify, and others directly. Every little thing else undergoes Zapier or Pabbly Link, which works fine however adds one more layer of intricacy.
Final Thought: GoHighLevel Event Planner Playbook
Here’s my truthful take: GoHighLevel makes sense when you value consolidation and workflow efficiency over having the absolute finest device for each single function. It’s actually good at what agencies need most and appropriate for whatever else.
If you’re building funnels consistently, taking care of multiple customers, doing appointment-based selling, or sinking in software registrations, this platform deserves severe consideration. The thirty-day test gives you adequate time to migrate a client or more and see how it in fact performs under genuine problems.
The white-label angle opens reoccuring income streams that used to require enormous development spending plans. For enthusiastic agency owners, that alone justifies exploring the system.
However if you need sophisticated eCommerce features, material monitoring firepower, or best-in-class tools for particular features, you’ll possibly wind up supplementing GoHighLevel with other software program anyway. In that case, the combination advantage largely disappears.
The platform does well by being excellent at core agency requires while being strong enough at whatever else. Your decision comes down to whether that tradeoff matches your priorities. For many agencies, it absolutely does.