Running a digital marketing agency implies drowning in memberships. You have actually obtained one tool for email, one more for funnels, something else for SMS, and do not also obtain me started on CRM systems. GoHighLevel showed up in 2018 promising to fix this mess, and truthfully, they could’ve really pulled it off.
I have actually invested significant time screening this platform, and while it’s not perfect, it does something most marketing software program fails at– it in fact works the method agencies require it to work. Let me break down what you’re truly getting here, GoHighLevel Email Builder.
What Is GoHighLevel?
Consider it as the Pocket knife for electronic marketing agencies. As opposed to spending for ClickFunnels, ActiveCampaign, Calendly, and 3 various other devices, you obtain everything packed with each other. The company runs out of Dallas and has actually been growing like crazy considering that 2020.
Right here’s what captured my interest: it’s not just an additional funnel builder acting to be a complete service. They in fact developed proper CRM capability, genuine SMS marketing tools, and appointment scheduling that doesn’t make you want to throw your laptop out the window.
The drag-and-drop home builders work efficiently, the automation in fact fires when it’s supposed to, and you can white-label the entire thing for your clients. That last part becomes a large offer for agency owners.
Who Should Really Use This Point?
Let’s obtain genuine concerning this. GoHighLevel works brilliantly for certain services and definitely draws for others.
You’ll enjoy it if you’re running a digital marketing agency, doing affiliate marketing with funnels, running a training or consulting organization, or handling a neighborhood solution company that lives and passes away by consultations. Dropshippers and single-product eCommerce shops likewise fit perfectly right into what this system does well.
But if you’re running a massive on the internet shop with thousands of items? Miss it. Need a content-heavy blog site with severe search engine optimization horsepower? WordPress will serve you better. Managing intricate inventory and gratification? Look somewhere else.
The platform was actually made for agencies managing numerous customers, and that emphasis shows in every feature. If that’s not your world, you’ll possibly feel like you’re forcing a square fix right into a rounded hole.
The Features That Really Issue
I’m not mosting likely to bore you with each and every single switch and food selection option. Let’s talk about what makes an actual distinction in your daily job.
The automation operations are legally outstanding. You can construct sequences that respond to what individuals actually do– clicked a web link, went to a page, booked a telephone call, whatever. String with each other emails, texts, landing pages, and calendar invites without touching a line of code. I’ve developed some intricate stuff below, and it just works.
Email marketing finishes the job without unneeded intricacy. Templates load quick, the editor does not combat you, and segmentation choices let you target the right people. Nothing groundbreaking, but it’s solid and trustworthy.
Now, the CRM– this is where points obtain interesting. Most funnel building contractors slap on some basic contact administration and stop. GoHighLevel really tracks everything your leads do. Every page they check out, every form they complete, every link they click. You can see the whole customer journey in one location, assign team members to specific calls, and message people without opening your email.
SMS functionality works better than I anticipated. Two-way discussions, mass messaging, aesthetic editor– it’s all there and incorporated properly with the rest of the system. When somebody texts back, it shows up in their call document alongside whatever else. Basic concept, however the majority of systems can’t appear to figure it out.
How Individuals Are Earning Money With This
The white-label possibility is absolutely wild. With the SaaS Pro plan, you rebrand GoHighLevel as your very own software and offer monthly registrations. Some agencies are pulling in over a hundred grand month-to-month doing exactly this. You regulate pricing, make a decision which features each membership degree obtains, and also bill additional for SMS and email use.
Conventional agency job becomes more rewarding as well. Unlimited sub-accounts indicate you can manage as several clients as you desire for one level charge. Construct their funnels, established automation, host their internet sites– after that bill regular monthly retainers. Your prices stay repaired while earnings ranges.
Offering electronic products and training courses? The system consists of membership website hosting with unlimited students and video clips at no additional cost. Attach Stripe for payments and you’re off to the races.
Trainers and specialists can lastly automate the active job. Booking appointments, sending out pointers, following up with leads– everything takes place automatically. You concentrate on actual training as opposed to managing your calendar.
Lead generation services scale magnificently here. Spin up landing pages, forms, and booking calendars for clients throughout various markets. Same backend, personalized frontend. Rinse and repeat.
What It Prices and What You Get
The Starter plan runs ninety-seven dollars regular monthly and includes two sub-accounts. Perfect for solo marketing experts or tiny agencies simply getting started. You obtain unlimited everything else– calls, funnels, emails, the whole 9 backyards.
Agency Unlimited leaps to 2 hundred ninety-seven dollars but removes sub-account restrictions totally. Manage 10 clients or ten thousand, rate stays the same. The math obtains really attractive as you grow.
SaaS Pro rests at 4 ninety-seven regular monthly and opens the white-label resale choice. Launch your own software company without constructing anything from square one. Establish your own prices, produce tiered plans, keep the revenues GoHighLevel Email Builder
They supply a thirty-day trial via particular companions instead of the basic 2 weeks. Certainly worth getting if you can discover it– provides you actual time to examine every little thing effectively.
The Good, The Bad and The Ugly
What jobs: You’re replacing numerous memberships with one login. The interface remains regular whether you’re constructing funnels or internet sites. Unlimited sub-accounts for agencies produce outrageous scalability. The feature set covers ninety percent of what agencies really require.
What doesn’t: Customer support can be shateringly slow-moving. New users commonly really feel bewildered by the sheer variety of features. Email combinations only overcome SMTP as opposed to native connections. Fewer pre-built integrations compared to established gamers.
The platform gets in touch with Google, Facebook, Instagram, Red Stripe, Shopify, and others straight. Every little thing else experiences Zapier or Pabbly Connect, which works fine however adds another layer of intricacy.
Final Thought: GoHighLevel Email Builder
Right here’s my honest take: GoHighLevel makes sense when you worth consolidation and workflow performance over having the outright ideal tool for every single single function. It’s really proficient at what agencies need most and sufficient for every little thing else.
If you’re developing funnels regularly, taking care of multiple clients, doing appointment-based marketing, or sinking in software program registrations, this platform should have serious factor to consider. The thirty-day trial gives you sufficient time to migrate a client or two and see how it really performs under actual problems.
The white-label angle opens up persisting profits streams that made use of to call for huge advancement spending plans. For enthusiastic agency owners, that alone justifies exploring the platform.
However if you require innovative eCommerce features, content management firepower, or best-in-class devices for details features, you’ll most likely wind up supplementing GoHighLevel with various other software anyhow. Because case, the consolidation advantage largely disappears.
The platform prospers by being superb at core agency requires while being solid enough at everything else. Your decision comes down to whether that tradeoff matches your top priorities. For many agencies, it absolutely does.