Running a digital marketing agency suggests sinking in subscriptions. You have actually obtained one device for email, an additional for funnels, something else for SMS, and don’t also obtain me begun on CRM systems. GoHighLevel showed up in 2018 encouraging to repair this mess, and honestly, they may’ve in fact pulled it off.
I have actually invested significant time testing this platform, and while it’s not excellent, it does something most marketing software program stops working at– it actually works the way agencies need it to work. Let me break down what you’re really getting here, GoHighLevel Email Automation.
What Is GoHighLevel?
Think about it as the Pocket knife for electronic marketing agencies. Rather than spending for ClickFunnels, ActiveCampaign, Calendly, and three other devices, you get every little thing packed together. The company runs out of Dallas and has actually been growing like crazy since 2020.
Right here’s what caught my focus: it’s not simply one more funnel builder claiming to be a total remedy. They really developed appropriate CRM functionality, genuine SMS marketing tools, and appointment scheduling that doesn’t make you intend to throw your laptop gone.
The drag-and-drop contractors work smoothly, the automation actually discharges when it’s intended to, and you can white-label the entire thing for your clients. That tail end becomes a large offer for agency proprietors.
Who Should Actually Utilize This Point?
Let’s obtain genuine about this. GoHighLevel functions brilliantly for sure companies and absolutely draws for others.
You’ll enjoy it if you’re running a digital marketing agency, doing affiliate marketing with funnels, running a coaching or consulting business, or handling a regional solution company that lives and passes away by visits. Dropshippers and single-product eCommerce stores likewise fit nicely right into what this system succeeds.
However if you’re running a substantial on-line shop with numerous items? Skip it. Required a content-heavy blog with significant SEO horse power? WordPress will certainly serve you better. Taking care of complicated inventory and gratification? Look elsewhere.
The platform was literally created for agencies handling multiple clients, which focus shows in every feature. If that’s not your globe, you’ll possibly feel like you’re requiring a square secure into a rounded hole.
The Features That Actually Matter
I’m not mosting likely to bore you with each and every single switch and menu alternative. Allow’s speak about what makes a real difference in your everyday job.
The automation workflows are properly outstanding. You can build series that respond to what individuals in fact do– clicked a link, checked out a web page, scheduled a phone call, whatever. String with each other emails, messages, landing pages, and calendar invites without touching a line of code. I’ve constructed some intricate stuff below, and it simply functions.
Email marketing finishes the job without unnecessary complexity. Templates pack quick, the editor doesn’t combat you, and segmentation options allow you target the right people. Nothing groundbreaking, however it’s solid and trusted.
Now, the CRM– this is where points get fascinating. Most funnel building contractors slap on some basic call management and stop. GoHighLevel actually tracks whatever your leads do. Every web page they visit, every kind they fill in, every web link they click. You can see the whole client journey in one area, designate team members to details get in touches with, and message individuals without opening your email.
SMS functionality works far better than I anticipated. Two-way conversations, mass messaging, aesthetic editor– it’s all there and integrated effectively with the remainder of the platform. When someone messages back, it appears in their get in touch with document along with everything else. Easy idea, however many platforms can not appear to figure it out.
How Individuals Are Earning Money With This
The white-label possibility is definitely wild. With the SaaS Pro plan, you rebrand GoHighLevel as your very own software and offer monthly registrations. Some agencies are pulling in over a hundred grand monthly doing precisely this. You regulate pricing, choose which features each membership degree gets, and even bill added for SMS and email usage.
Typical agency work becomes extra rewarding as well. Unlimited sub-accounts imply you can handle as many clients as you desire for one flat charge. Develop their funnels, set up automation, host their web sites– then bill monthly retainers. Your prices remain taken care of while earnings scales.
Offering electronic products and training courses? The platform includes membership website hosting with unlimited students and videos at no added fee. Attach Red stripe for settlements and you’re off to the races.
Instructors and professionals can lastly automate the busy work. Scheduling visits, sending out tips, following up with leads– it all takes place immediately. You concentrate on real coaching instead of handling your schedule.
Lead generation solutions range magnificently right here. Spin up landing pages, forms, and booking schedules for clients across various markets. Very same backend, tailored frontend. Rinse and repeat.
What It Prices and What You Get
The Starter plan runs ninety-seven dollars month-to-month and consists of two sub-accounts. Perfect for solo marketing professionals or little agencies just beginning. You obtain unlimited everything else– calls, funnels, emails, the whole nine lawns.
Agency Unlimited jumps to 2 hundred ninety-seven bucks however gets rid of sub-account limits totally. Take care of ten clients or ten thousand, rate stays the exact same. The math gets really eye-catching as you expand.
SaaS Pro rests at 4 ninety-seven monthly and opens the white-label resale option. Introduce your very own software program company without constructing anything from the ground up. Set your very own rates, develop tiered plans, keep the profits GoHighLevel Email Automation
They use a thirty-day trial through specific companions rather than the common 2 weeks. Definitely worth getting if you can discover it– offers you actual time to check everything properly.
The Great, The Bad and The Ugly
What jobs: You’re changing multiple registrations with one login. The user interface remains consistent whether you’re developing funnels or web sites. Unlimited sub-accounts for agencies develop ridiculous scalability. The feature set covers ninety percent of what agencies really require.
What doesn’t: Client support can be shateringly slow. New customers frequently really feel overwhelmed by the sheer variety of features. Email assimilations just work through SMTP instead of indigenous links. Fewer pre-built assimilations contrasted to established players.
The platform gets in touch with Google, Facebook, Instagram, Stripe, Shopify, and others straight. Every little thing else experiences Zapier or Pabbly Connect, which works penalty but adds one more layer of complexity.
Verdict: GoHighLevel Email Automation
Right here’s my straightforward take: GoHighLevel makes good sense when you value combination and workflow performance over having the outright finest tool for every single single feature. It’s actually good at what agencies require most and ample for everything else.
If you’re developing funnels regularly, handling several customers, doing appointment-based selling, or drowning in software program registrations, this system should have severe consideration. The thirty-day test provides you enough time to move a client or two and see how it actually does under real conditions.
The white-label angle opens persisting income streams that made use of to require massive development budgets. For ambitious agency proprietors, that alone justifies checking out the system.
Yet if you need sophisticated eCommerce features, content management firepower, or best-in-class devices for particular features, you’ll most likely end up supplementing GoHighLevel with other software program anyhow. Because situation, the debt consolidation advantage mostly vanishes.
The system does well by being superb at core agency needs while being solid sufficient at every little thing else. Your decision boils down to whether that tradeoff matches your priorities. For lots of agencies, it definitely does.