Running a digital marketing agency means sinking in registrations. You’ve obtained one device for email, another for funnels, something else for text, and do not also get me started on CRM systems. GoHighLevel turned up in 2018 encouraging to fix this mess, and truthfully, they could’ve in fact pulled it off.
I’ve spent considerable time testing this platform, and while it’s not perfect, it does something most marketing software falls short at– it really functions the way agencies need it to work. Let me break down what you’re really getting right here, GoHighLevel Vs Podium.
What Is GoHighLevel?
Think of it as the Pocket knife for electronic marketing agencies. As opposed to paying for ClickFunnels, ActiveCampaign, Calendly, and three various other devices, you obtain every little thing packed with each other. The company runs out of Dallas and has been expanding like crazy given that 2020.
Right here’s what caught my focus: it’s not simply an additional funnel builder claiming to be a total option. They in fact developed proper CRM capability, actual SMS marketing devices, and appointment scheduling that doesn’t make you want to toss your laptop computer out the window.
The drag-and-drop builders function efficiently, the automation in fact terminates when it’s intended to, and you can white-label the entire thing for your clients. That last part becomes a large bargain for agency proprietors.
Who Should Actually Utilize This Thing?
Let’s get actual regarding this. GoHighLevel works remarkably for sure companies and definitely sucks for others.
You’ll like it if you’re running a digital marketing agency, doing associate marketing with funnels, running a coaching or consulting organization, or managing a neighborhood service firm that lives and passes away by visits. Dropshippers and single-product eCommerce shops likewise fit well into what this system succeeds.
But if you’re running an enormous online store with numerous items? Avoid it. Required a content-heavy blog site with severe search engine optimization horse power? WordPress will certainly serve you better. Taking care of intricate stock and satisfaction? Look somewhere else.
The platform was literally made for agencies handling several customers, and that emphasis shows in every feature. If that’s not your world, you’ll most likely feel like you’re compeling a square peg into a round opening.
The Features That In Fact Issue
I’m not mosting likely to birthed you with every switch and food selection choice. Allow’s discuss what makes a real distinction in your everyday job.
The automation workflows are legally impressive. You can construct series that respond to what individuals really do– clicked a web link, checked out a web page, scheduled a call, whatever. String with each other emails, texts, landing pages, and calendar welcomes without touching a line of code. I’ve constructed some complex stuff below, and it simply works.
Email marketing finishes the job without unneeded complexity. Templates pack quickly, the editor does not combat you, and division options allow you target the right people. Absolutely nothing groundbreaking, but it’s solid and reputable.
Now, the CRM– this is where points get intriguing. A lot of funnel building contractors add some fundamental contact administration and stop. GoHighLevel actually tracks whatever your leads do. Every page they go to, every kind they complete, every link they click. You can see the entire consumer trip in one location, appoint team members to specific calls, and message people without opening your email.
SMS functionality functions much better than I anticipated. Two-way conversations, mass messaging, aesthetic editor– it’s all there and incorporated appropriately with the rest of the system. When a person messages back, it shows up in their contact record along with everything else. Straightforward concept, however the majority of platforms can’t seem to figure it out.
How Individuals Are Generating Income With This
The white-label opportunity is absolutely wild. With the SaaS Pro plan, you rebrand GoHighLevel as your very own software program and sell month-to-month registrations. Some agencies are drawing in over a hundred grand regular monthly doing exactly this. You manage pricing, make a decision which features each membership level obtains, and also charge extra for SMS and email use.
Traditional agency work becomes more profitable as well. Unlimited sub-accounts suggest you can handle as several clients as you want for one flat fee. Build their funnels, established automation, host their internet sites– after that bill regular monthly retainers. Your prices stay repaired while income scales.
Selling digital items and training courses? The system includes membership website hosting with unlimited trainees and video clips at no added fee. Attach Stripe for repayments and you’re off to the races.
Trainers and experts can ultimately automate the hectic work. Scheduling consultations, sending suggestions, following up with leads– everything takes place instantly. You concentrate on real training rather than handling your calendar.
List building services scale perfectly below. Spin up landing pages, forms, and reserving schedules for customers across various industries. Same backend, customized frontend. Rinse and repeat.
What It Prices and What You Get
The Starter plan runs ninety-seven dollars regular monthly and includes two sub-accounts. Perfect for solo marketing experts or tiny agencies just getting started. You get unlimited everything else– calls, funnels, emails, the entire 9 backyards.
Agency Unlimited leaps to 2 hundred ninety-seven dollars yet eliminates sub-account limitations completely. Manage 10 clients or ten thousand, price remains the exact same. The math gets really eye-catching as you expand.
SaaS Pro sits at 4 ninety-seven regular monthly and opens the white-label resale alternative. Launch your own software program firm without developing anything from scratch. Set your very own costs, develop tiered plans, maintain the earnings GoHighLevel Vs Podium
They use a thirty-day trial with specific partners rather than the conventional two weeks. Most definitely worth grabbing if you can find it– gives you real time to examine every little thing properly.
The Excellent, The Bad and The Ugly
What jobs: You’re changing numerous registrations with one login. The interface stays regular whether you’re developing funnels or sites. Unlimited sub-accounts for agencies develop crazy scalability. The feature collection covers ninety percent of what agencies actually need.
What doesn’t: Consumer assistance can be shateringly slow. New individuals usually really feel bewildered by the large number of features. Email assimilations only resolve SMTP as opposed to indigenous connections. Fewer pre-built integrations compared to developed players.
The platform connects with Google, Facebook, Instagram, Stripe, Shopify, and others directly. Every little thing else undergoes Zapier or Pabbly Connect, which works penalty but adds one more layer of complexity.
Verdict: GoHighLevel Vs Podium
Here’s my straightforward take: GoHighLevel makes sense when you worth combination and workflow effectiveness over having the outright finest tool for every solitary function. It’s really good at what agencies need most and appropriate for whatever else.
If you’re developing funnels frequently, managing numerous customers, doing appointment-based selling, or drowning in software application memberships, this platform is entitled to major consideration. The thirty-day test provides you adequate time to migrate a customer or 2 and see exactly how it really executes under actual conditions.
The white-label angle opens up recurring earnings streams that utilized to need massive growth budget plans. For ambitious agency owners, that alone warrants discovering the system.
However if you require sophisticated eCommerce features, material monitoring firepower, or best-in-class tools for certain functions, you’ll possibly end up supplementing GoHighLevel with other software application anyhow. In that instance, the combination benefit largely vanishes.
The platform is successful by being excellent at core agency needs while being solid enough at everything else. Your decision comes down to whether that tradeoff matches your concerns. For numerous agencies, it absolutely does.