Running an electronic marketing agency suggests drowning in subscriptions. You’ve obtained one tool for email, one more for funnels, another thing for SMS, and do not also get me started on CRM systems. GoHighLevel showed up in 2018 promising to fix this mess, and honestly, they may’ve really pulled it off.
I’ve invested significant time screening this system, and while it’s not best, it does something most marketing software application falls short at– it actually works the method agencies require it to work. Let me break down what you’re truly obtaining right here, GoHighLevel For Franchising.
What Is GoHighLevel?
Think of it as the Pocket knife for electronic marketing agencies. Rather than spending for ClickFunnels, ActiveCampaign, Calendly, and three various other tools, you get every little thing bundled together. The firm operates out of Dallas and has actually been expanding like crazy because 2020.
Here’s what caught my attention: it’s not just another funnel builder claiming to be a complete service. They in fact built proper CRM capability, real SMS marketing devices, and appointment scheduling that doesn’t make you wish to throw your laptop out the window.
The drag-and-drop home builders work smoothly, the automation actually terminates when it’s meant to, and you can white-label the entire thing for your clients. That last part ends up being a massive deal for agency owners.
Who Should In Fact Use This Thing?
Let’s obtain actual regarding this. GoHighLevel functions remarkably for certain companies and definitely sucks for others.
You’ll love it if you’re running a digital marketing agency, doing affiliate marketing with funnels, running a mentoring or consulting company, or taking care of a regional service business that lives and passes away by appointments. Dropshippers and single-product eCommerce stores also fit nicely into what this platform succeeds.
Yet if you’re running a large online shop with hundreds of products? Skip it. Need a content-heavy blog site with significant search engine optimization horsepower? WordPress will certainly serve you much better. Taking care of intricate inventory and fulfillment? Look somewhere else.
The system was literally developed for agencies handling numerous clients, and that focus shows in every feature. If that’s not your globe, you’ll probably seem like you’re forcing a square secure into a round hole.
The Features That Actually Issue
I’m not mosting likely to bore you with every switch and food selection option. Let’s speak about what makes a real difference in your daily work.
The automation process are legitimately impressive. You can construct sequences that reply to what individuals in fact do– clicked a web link, visited a web page, reserved a call, whatever. String together emails, messages, landing pages, and schedule invites without touching a line of code. I have actually built some complicated things here, and it simply functions.
Email marketing gets the job done without unnecessary intricacy. Templates load quickly, the editor does not battle you, and division choices allow you target the right people. Absolutely nothing groundbreaking, but it’s solid and reliable.
Currently, the CRM– this is where points get intriguing. Many funnel building contractors slap on some fundamental call administration and call it a day. GoHighLevel in fact tracks everything your leads do. Every web page they go to, every kind they fill in, every link they click. You can see the whole customer trip in one location, assign employee to particular calls, and message people without opening your email.
SMS performance functions better than I anticipated. Two-way discussions, mass messaging, visual editor– it’s all there and integrated properly with the remainder of the platform. When someone texts back, it turns up in their get in touch with record alongside every little thing else. Simple idea, but most systems can not appear to figure it out.
How Individuals Are Generating Income With This
The white-label opportunity is absolutely wild. With the SaaS Pro plan, you rebrand GoHighLevel as your very own software and market monthly subscriptions. Some agencies are pulling in over a hundred grand month-to-month doing precisely this. You control pricing, determine which features each membership degree obtains, and even charge extra for SMS and email usage.
Conventional agency job comes to be a lot more lucrative as well. Unlimited sub-accounts indicate you can manage as several customers as you want for one flat cost. Construct their funnels, set up automation, host their web sites– after that charge monthly retainers. Your costs remain taken care of while earnings scales.
Marketing electronic products and programs? The system includes membership website hosting with unlimited students and video clips at no additional fee. Attach Stripe for payments and you’re off to the races.
Trains and experts can lastly automate the busy work. Booking visits, sending pointers, following up with potential customers– it all happens immediately. You focus on actual coaching instead of managing your calendar.
List building solutions range beautifully here. Spin up landing pages, forms, and scheduling calendars for customers across various industries. Exact same backend, customized frontend. Rinse and repeat.
What It Expenses and What You Obtain
The Starter plan runs ninety-seven dollars month-to-month and includes 2 sub-accounts. Perfect for solo marketing experts or tiny agencies just getting started. You get unlimited every little thing else– contacts, funnels, emails, the entire nine yards.
Agency Unlimited leaps to 2 hundred ninety-seven dollars yet gets rid of sub-account limits completely. Manage 10 customers or ten thousand, cost stays the very same. The math obtains actually attractive as you expand.
SaaS Pro sits at 4 ninety-seven month-to-month and unlocks the white-label resale option. Introduce your own software program company without developing anything from scratch. Set your very own rates, develop tiered plans, maintain the profits GoHighLevel For Franchising
They provide a thirty-day trial with specific companions rather than the common 2 weeks. Certainly worth getting if you can discover it– gives you actual time to evaluate everything properly.
The Excellent, The Bad and The Ugly
What jobs: You’re changing multiple registrations with one login. The interface remains consistent whether you’re constructing funnels or internet sites. Unlimited sub-accounts for agencies develop crazy scalability. The feature set covers ninety percent of what agencies really require.
What does not: Customer support can be painfully slow. New customers often really feel bewildered by the large number of features. Email integrations just resolve SMTP rather than native connections. Fewer pre-built integrations compared to established gamers.
The platform gets in touch with Google, Facebook, Instagram, Stripe, Shopify, and others straight. Whatever else experiences Zapier or Pabbly Link, which works fine however adds another layer of complexity.
Verdict: GoHighLevel For Franchising
Below’s my truthful take: GoHighLevel makes sense when you value loan consolidation and workflow effectiveness over having the outright best device for every single solitary function. It’s really good at what agencies need most and adequate for whatever else.
If you’re building funnels routinely, taking care of several clients, doing appointment-based selling, or drowning in software registrations, this system is worthy of serious consideration. The thirty-day test offers you enough time to migrate a client or two and see just how it really performs under actual conditions.
The white-label angle opens reoccuring revenue streams that made use of to call for enormous growth spending plans. For ambitious agency owners, that alone validates exploring the platform.
But if you need sophisticated eCommerce features, content management firepower, or best-in-class tools for particular functions, you’ll most likely wind up supplementing GoHighLevel with other software program anyway. Because instance, the loan consolidation advantage greatly goes away.
The system does well by being superb at core agency requires while being strong enough at whatever else. Your decision comes down to whether that tradeoff matches your concerns. For lots of agencies, it definitely does.